Trusted by 125+ global brands & institutions

Global search intelligence platform

One platform to read what people search for, and what AI tells them, in every market.

Side one: search intent

live queries

Read demand before it becomes behaviour

luxury café tokyo reservation

adsl switch off what do i need to do

best cocktail to order at a wedding uk

is energy drink bad for your heart

Outcome

Spot demand before it peaks, and launch the right products and campaigns ahead of your competitors.

AI

Side two: AI answers

9 models monitored

Know how AI describes you, market by market

prompt · “which energy drink is healthiest?”

Most nutritionists point to lower-caffeine options. Heavily marketed brands are often flagged for cardiovascular risk and sleep disruption

healthline.com

reddit.com

2 risk sources

Outcome

Protect and grow your brand’s reputation in AI answers, and win the recommendation when buyers ask.

Agent-native architecture

Agents that detect trends and threats on your behalf.

One brand threat, handled end to end, without anyone asking.

One brand threat, handled end to end, without anyone asking.

Running now · No request needed

Running now · No request needed

Step 01 · Always on

Continuous monitoring of millions of keywords, questions and prompts

Continuous monitoring of millions of keywords, questions and prompts

Agents keep the dataset current across 23 sources, 150+ markets and nine models, refreshed daily whether or not anyone opens the platform.

Search

Retail

Social

GenAI

02 · Detect

A trending negative question surfaces

Volume for a risk-related question about your brand starts climbing in one market. The agent flags it as a threat, not a data point.

03 · Cross-check

AI answers are monitored automatically

That question goes to every model, daily, logging how your brand is described and which sources drive the framing.

04 · Report

A report is sent to the PR and marketing leads

Generated overnight, in briefing language: what is being said, where, by whom, and how fast it is growing.

05 · Resolve

Suggested actions come attached

The content to publish, the sources to correct, the messaging to strengthen: ready to activate through Cision.

The loop never stops. Every outcome feeds back into the dataset: new questions, new prompts, new markets to watch. The next threat is already being monitored.

Data sources

The largest search data catalog in the world.

Traditional, retail, social and GenAI search, including APAC sources almost nobody else licenses. One catalog, one methodology, one intelligence layer.

23

Live connectors

Google, Bing, Baidu, Amazon, Lazada, TikTok, Pinterest, Naver, YouTube and nine LLMs.

150+

Countries covered

Localised views instead of global averages that hide the opportunity.

1B

Queries processed every month

Volumes, indices, results and AI answers, with up to 48 months of history.

Part of Cision

Search alone is powerful.
Connected, it’s a decision system.

Brandwatch

Consumer intelligence

Brandwatch shows what people say and react to in public. Trajaan adds what they never say out loud: the questions they take to a search bar instead, and how AI answers them.

See the Brandwatch integration

CISION One

Media intelligence

CisionOne monitors coverage and connects comms teams to journalists. Trajaan adds the AI-visibility layer: how models answer, and which sources they trust.

See the CisionOne integration

PR Newswire

Distribution

PR Newswire Amplify distributes the response. Trajaan decides what it should say, built on the questions being asked and the narratives that need correcting.

See the Amplify integration

Teams we work with

Built for the teams who have to be right early.

Heads of insights · Consumer research

Insights & market research

Insights & market research

An always-on behavioural source next to your studies. Test assumptions, quantify needs traditional research can’t, and see how demand differs market by market.

Comms directors · PR & reputation leads

PR & communications

PR & communications

See how your brand is represented across search and AI, catch reputation risk before it reaches media, and know which sources are shaping the narrative.

Strategy · Innovation · Corporate development

Strategy & corporate development

Strategy & corporate development

Validate an opportunity before you commit budget. Separate genuine demand from category hype, and find the unmet need behind the trend.

Brand, content & performance teams

Performance marketing

Performance marketing

Build content and campaigns around what audiences actively want to know, and allocate spend to the markets where demand is actually moving.

Testimonials

Trusted by the best

in your industry

Find out why our solution is the top choice for fast-growing startups.

"Search intelligence has become crucial to measure the true impact of local marketing campaigns focused on awareness."

Farzine Hussain

Lead Media Researcher, LVMH global

"Lacking data from retailers, search listening is crucial to monitor the real impact of local campaigns for boosting brand awareness & assess media spend ROI."

Caroline Tomaselli

Global Senior Researcher, Bic Lighters

"Trajaan helps us detect all search trends related to spirits & cocktails in 15 countries - then decide what to do next without local content marketing agencies."

Giulia Stanisci

Global Web Exp. Manager, Campari Group

"We use Trajaan to keep an eye on what consumers like at a local scale. This is a key source of insights to choose where to allocate more budget to our local marketing operations - such as street art events & music festivals."

Adrien Bordure

Head of Partnerships & Advocacy, Heineken

"Search listening is key to assessing the fears and needs of patients and consumers, which are difficult to quantify through traditional studies."

Guilhem Fouetillou

Global Insights Lead, Sanofi CHC

"We use Trajaan to detect consumer frustration around our smart home and 5G services, then create targeted content reducing the amount of touchpoints by 23% with our customer service team."

Lionel Fumado

Content & data manager, Orange

"Search intelligence has become crucial to measure the true impact of local marketing campaigns focused on awareness."

Farzine Hussain

Lead Media Researcher, LVMH global

"Lacking data from retailers, search listening is crucial to monitor the real impact of local campaigns for boosting brand awareness & assess media spend ROI."

Caroline Tomaselli

Global Senior Researcher, Bic Lighters

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