Cocktail Trends: Martini Is Back, But Not in Its Old Way

Trajaan / cocktail trends martini

Over the last years, the martini has become one of the most popular mixed alcoholic drinks in Western countries. The martini is a cocktail made with gin and vermouth, garnished with an olive or lemon peel. The martini has become more popular than ever in consumers’ minds, pushed by trendy recipes coming straight from London’s […]

Champagne Trends: How the UK Became The Biggest Export Market

Champagne trends France & UK

How to search listening helped assess champagne export market potential in the UK by mapping all local trends, favorite brands, and most searched types of beverages from search engine data.​ The champagne sector is well-implanted both in France and UK. The volume of searches increased by 33% in the last 6 months. But the consumption […]