Trajaan Joins Wilco, The Paris-Saclay Startup Accelerator

We’re very happy to join the WILCO startup accelerator in Paris along great startups like Voysen, Freepry, Elyn or Keewe

Though our goals may differ, we all share one mission: helping retail players adapt to new modes of consumption

With the rise of ecommerce, brands are now willing to sell more directly to consumers – what is known as D2C strategies

Facing new challenges like monitoring fast-moving online purchase behaviour, detecting new opportunities to launch new offers or managing stock management without the traditional help of large marketplaces

Today, most consumers declare buying products online, starting their journey by searching for the best offers with search engines. Did you know that 95% of purchase decisions start with Google Search?

This is why we launched Trajaan with Guillaume Banc (COO), Matthieu Danielou (CEO) & Hugo Duportet (CTO) – to help brands detect business opportunities from search data, by building simple but powerful dashboards fueled with artificial intelligence