Trajaan Joins Wilco, The Paris-Saclay Startup Accelerator

Trajaan / co-founders team

We’re very happy to join the WILCO startup accelerator in Paris along great startups like VoysenFreepryElyn or Keewe 🙌

Though our goals may differ, we all share one mission: helping retail players adapt to new modes of consumption ♻️

With the rise of ecommerce, brands are now willing to sell more directly to consumers – what is known as D2C strategies 🛒

Facing new challenges like monitoring fast-moving online purchase behaviour, detecting new opportunities to launch new offers or managing stock management without the traditional help of large marketplaces 🤯


Today, most consumers declare buying products online, starting their journey by searching for the best offers with search engines. Did you know that 95% of purchase decisions start with Google Search? 🔎


This is why we launched Trajaan with Guillaume Banc (COO), Matthieu Danielou (CEO) & Hugo Duportet (CTO) – to help brands detect business opportunities from search data, by building simple but powerful dashboards fueled with artificial intelligence 📈🤖


A big thank to the WILCO team!🤝

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See also: Healthcare